Gemini app brand mentions tracking
Because Gemini grounds inconsistently, unlinked brand mentions carry more of the signal here than on any other Google surface. Nostimates matches your brand and alias list against the full answer text on every sample, grounded or not.
How it renders
Plain text in the answer body, frequently with no corresponding chip.
Sampling
Mentions are more stable across samples than citations, because the model's underlying association with a category changes more slowly than its choice of sources.
Gotcha
What the API returns
A single collection call against Gemini app for the brand mentions field, sampled n times and returned as one object per prompt.
{
"engine": "gemini",
"field": "brand_mentions",
"prompt": "best ai visibility tracking tool",
"country": "GB",
"language": "en",
"n": 30,
"mentions": [
{
"brand": "Nostimates",
"alias_matched": "Nostimates",
"count": 2,
"mention_rate": 0.57,
"linked": true
},
{
"brand": "Competitor",
"alias_matched": "Competitor AI",
"count": 1,
"mention_rate": 0.3,
"linked": false
}
]
}Response fields
| Key | Type | Notes |
|---|---|---|
| brand | string | Canonical brand from your configured list. |
| alias_matched | string | The exact surface form found in the answer text. |
| count | integer | Occurrences within a single answer. |
| mention_rate | float | Share of the n samples in which the brand appeared. |
| linked | boolean | Whether the mention was also a citation. |
| context | string | Surrounding sentence, for evidence export. |
What it costs
Included in the base collection. Alias lists are configured per project at no extra cost.
See credit pricing →Gemini app brand mentions FAQ
- Are Gemini mentions comparable to AI Overview mentions?
- Directionally, not exactly. Gemini is signed-in and personalisable, so we keep the two engines reported separately.
- Do you capture mentions on ungrounded answers?
- Yes. Those are precisely the runs where mentions are the only available evidence.
Measure Gemini where the mentions are
Send your brand and competitor list and we will show you the mention-to-citation gap on Gemini before you commit credits.
Other Gemini app data
Across every engine
Compare how brand mentions behaves on every engine we track.
Brand mentions across all engines →