Google AI Mode locale variance tracking
AI Mode's market coverage lags AI Overviews, so locale variance here is partly about availability. We report where the surface is live and where a market has no AI Mode to measure.
How it renders
Repeated collection per market with country egress and language set.
Sampling
Each locale is its own sample set. A cross-market comparison at n=30 per market costs what it says on the tin, which is why we surface the arithmetic before you commit.
Gotcha
What the API returns
A single collection call against Google AI Mode for the locale variance field, sampled n times and returned as one object per prompt.
{
"engine": "google_ai_mode",
"field": "locale_variance",
"prompt": "best ai visibility tracking tool",
"country": "GB",
"language": "en",
"n": 30,
"locales": [
{
"country": "GB",
"language": "en",
"share": 0.34,
"divergence": 0.02,
"unique_domains": 4
},
{
"country": "DE",
"language": "de",
"share": 0.19,
"divergence": 0.15,
"unique_domains": 11
}
]
}Response fields
| Key | Type | Notes |
|---|---|---|
| country | string | ISO 3166-1 alpha-2 country of the egress used. |
| language | string | ISO 639-1 language the prompt was issued in. |
| share | float | Brand share within that locale. |
| divergence | float | Distance from the global mean for this prompt. |
| unique_domains | integer | Domains cited in this locale and nowhere else. |
What it costs
Each locale multiplies the collection count. Two markets at n=30 is 60 credits per prompt.
See credit pricing →Google AI Mode locale variance FAQ
- Is AI Mode available in every market?
- No. Coverage is narrower than AI Overviews, and we return an explicit availability flag per locale.
- How do you handle non-English prompts?
- The prompt is written in the target language and the request egresses from that country — no machine translation of your prompt list unless you ask for it.
Map AI Mode across your client's real markets
Tell us the countries and we'll come back with coverage and a price.
Other Google AI Mode data
Across every engine
Compare how locale variance behaves on every engine we track.
Locale variance across all engines →